What Is Satellite Radio?
Satellite radio is different that traditional AM/FM radio in the sense that it is sent through a digital radio signal. This signal travels through satellites, which means that the signal can be received by a larger amount of people because it covers more land. What makes satellite radio more desirable is that it's clear and high quality audio, and it's commercial free. If you're in a hotel, restaurant, or even a dentist office, the background music you're hearing is most likely from a satellite radio. It's more reliable and easier to manage, so businesses like that enjoy offering it to visitors. Satellite radio also has a huge audience for in automobiles. Instead of constantly changing radio stations when going on that road-trip across the country, Sirius XM's satellite radio gives subscribers the opportunity to listen to a huge variety of high quality stations.
What is SiriusXM?
Sirius XM is the newest way to enjoy radio. It's a business that broadcasts a wide variety of entertainment including music, sports, news, talk shows, traffic, and weather channels in the United States. It is offered through subscription and it's sent through their 2 satellite radio systems. By subscribing, you can also receive certain music and channels over the Internet with the use of Apple, Blackberry and Android mobile devices.
Sirius XM has a dynamic programming lineup that varies from music and sports to talk and entertainment. The easiest way to describe Sirius XM is regular radio on steroids. It gives you everything that regular radio has, but with much more choices and chances for individuality. No longer is the customer simply stuck with the local radio stations. Their special programming gets the consumer connected to virtually anywhere in the United States.
Music Programming
The music programming offers a huge amount of genres. Some of the genres offered are rock, pop, hip-hop, country, dance, jazz, Latin, classical, and more. What’s impressive about Sirius XM is they are able to get Artist Confidential interviews with popular artists. Most common AM/FM radio stations can’t afford to get special interviews with musicians they feature, but that’s an advantage that Sirius XM has on AM/FM radio. Sirius XM is capitalizing on Horizontal Integration by building up such a large amount of music radio stations.
Sports Programming
Sirius XM has a unique sports programming strategy that blows traditional radio out of the water. Instead of only getting local sports, Sirius XM is the Official Satellite Radio Partner of the National Football League (NFL), Major League Baseball (MLB), NASCAR, National Basketball Association (NBA), National Hockey League (NHL) and PGA Tour. They also broadcast all of the major college sporting events you would want, including NCAA Division I football and basketball. Some other sporting events Sirius XM airs are, Alpine Skiing, FIFA World Cup events and horse racing, but they don’t air nearly as many of these as they do with the sports they are sponsored as the Official Satellite Radio. The fact that Sirius XM has become the Official Satellite Radio for all these sports broadcasting companies is just one example of Vertical Integration and Media Synergy.
Talk and Entertainment Programming
The talk and entertainment programming Sirius XM offers is a key that separates them from traditional AM/FM radio. They have 3 specific focuses when it comes to talk and entertainment. The first is simply talk radio, and this features dozens of popular talk personalities including Howard Stern, Oprah Winfrey, Martha Stewart, doctors from the NYU Langone Medical Center, and many more. The second, their comedy channel, features people like Jamie Foxx and the Blue Collar Comedy gang. And their final focus when it comes to talk and entertainment is their religious programming, which includes The Catholic Channel.
News and Information Programming
When it comes to News and Information programming, Sirius XM is still coming out way ahead of traditional AM/FM radio. They offer news from BBC World Service News, Bloomberg Radio, CNBC, CNN, FOX News, HLN, MSNBC, NPR and World Radio Network. They also have continuous local traffic reports from 22 different densely populated cities in the United States. The fact that Sirius XM has partnered with all of these massive news corporations is evidence of Conglomeratization.
Sirius XM has a dynamic programming lineup that varies from music and sports to talk and entertainment. The easiest way to describe Sirius XM is regular radio on steroids. It gives you everything that regular radio has, but with much more choices and chances for individuality. No longer is the customer simply stuck with the local radio stations. Their special programming gets the consumer connected to virtually anywhere in the United States.
Music Programming
The music programming offers a huge amount of genres. Some of the genres offered are rock, pop, hip-hop, country, dance, jazz, Latin, classical, and more. What’s impressive about Sirius XM is they are able to get Artist Confidential interviews with popular artists. Most common AM/FM radio stations can’t afford to get special interviews with musicians they feature, but that’s an advantage that Sirius XM has on AM/FM radio. Sirius XM is capitalizing on Horizontal Integration by building up such a large amount of music radio stations.
Sports Programming
Sirius XM has a unique sports programming strategy that blows traditional radio out of the water. Instead of only getting local sports, Sirius XM is the Official Satellite Radio Partner of the National Football League (NFL), Major League Baseball (MLB), NASCAR, National Basketball Association (NBA), National Hockey League (NHL) and PGA Tour. They also broadcast all of the major college sporting events you would want, including NCAA Division I football and basketball. Some other sporting events Sirius XM airs are, Alpine Skiing, FIFA World Cup events and horse racing, but they don’t air nearly as many of these as they do with the sports they are sponsored as the Official Satellite Radio. The fact that Sirius XM has become the Official Satellite Radio for all these sports broadcasting companies is just one example of Vertical Integration and Media Synergy.
Talk and Entertainment Programming
The talk and entertainment programming Sirius XM offers is a key that separates them from traditional AM/FM radio. They have 3 specific focuses when it comes to talk and entertainment. The first is simply talk radio, and this features dozens of popular talk personalities including Howard Stern, Oprah Winfrey, Martha Stewart, doctors from the NYU Langone Medical Center, and many more. The second, their comedy channel, features people like Jamie Foxx and the Blue Collar Comedy gang. And their final focus when it comes to talk and entertainment is their religious programming, which includes The Catholic Channel.
News and Information Programming
When it comes to News and Information programming, Sirius XM is still coming out way ahead of traditional AM/FM radio. They offer news from BBC World Service News, Bloomberg Radio, CNBC, CNN, FOX News, HLN, MSNBC, NPR and World Radio Network. They also have continuous local traffic reports from 22 different densely populated cities in the United States. The fact that Sirius XM has partnered with all of these massive news corporations is evidence of Conglomeratization.
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How To Contact SiriusXM:
Address: 1221 Avenue of the Americas
New York, NY 10020 Phone: 1-866-528-7474 Website: www.siriusxm.com |